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In some cases, you may need to add textual content to photos, such as to create a social media commercial or a promotional banner for your website. When doing this, you have to maintain an excellent text-to-image ratio to make sure your textual content would not detract from the picture. This is particularly necessary when creating Facebook ads, as including too much textual content on your picture will cause your advert to be rejected. You can find information about the acceptable text-to-image ratio in Facebook’s advertising pointers.